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Sustainable Marketing

Mark Peterson

83,00 €

Niet op voorraad bij Salvator, wel bestelbaar

Omschrijving

This unique book explores the sustainability practices that benefit companies, stakeholders and society, by drawing upon the latest research and industry examples. Dissecting the interplay between marketing and society, Peterson encourages us to critically assess the demand for businesses to engage with sustainability guidelines and environmental concerns while remaining profitable.

Meer info

Uitgever SAGE Publications
Release 12/06/2021
Leveringsdatum
Info leveringsdatum Verschenen, printing-on-demand
ISBN 9781526494634
Laatst gewijzigd 23/07/2024