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Principles and Practice of Marketing

Blythe

84,00 €

Niet op voorraad bij Salvator, wel bestelbaar

Omschrijving

With engaging real-life examples from brands such as Netflix and Paypal, this friendly textbook will lead students to exam success whilst encouraging them to think critically about key topics such as digital technologies, globalization and being green.

Meer info

Uitgever SAGE Publications
Release 19/11/2013
Leveringsdatum
Info leveringsdatum Verschenen, printing-on-demand
ISBN 9781446274002
Laatst gewijzigd 23/07/2024